SEO VS SEM

Video Transcript

Giselle – SEO & SEM

Hello everyone, I am Giselle of First Page. Many customers ask about the difference between SEO and SEM, and which one is better. If you want to achieve results in the short term, you must choose SEM (Search Engine Marketing).

Because SEM pays the relevant advertising fees to Google, your website appears on the first page of the search results. Since SEM is calculated based on the click-through rate, the more a person clicks on the website link, the more expensive it will be.

In contrast, SEO is targeted at different keywords to optimize your site, so that the site can appear on the first page of search results. In the long run, no matter how many people click on your website, you don’t need to pay extra fees, and the company’s cost-effectiveness can naturally be greatly improved. Whether you have any interest in SEO or SEM, please visit our website and contact us.

Meet you next time, see you soon!